A game-dev of 20 years says the fix is to ban the word "buy" — and only 3% of Sony's revenue is physical (popcar.bearblog.dev)
Sony ends PlayStation disc production by January 2028, and popcar argues the real loss isn't the disc but the right to sell, lend, or keep a game a company can delist. PC stays ownable through GOG and DRM-free copies; consoles are heading for Netflix-style rental.
Then a developer who's run a studio for two decades agrees the honest fix is linguistic — stop letting stores say "buy" — while another pulls Sony's own filing: physical was 3% of 2025 revenue.